YOUR STRATEGY & PLANNING PARTNERS
Who We Are
Strategic consultants & fractional partners
Every client is different, every situation is unique. We tailor our services to suit what you need, when you need it. Whether its understanding and responding to changing consumer behaviour, navigating post merger integration, entering new markets or mentoring teams to build capability and deliver results, we work with you to craft a solution that delivers results.
While much of our experience has been in the retail and hospitality value chains, we understand that commercial drivers are firmly rooted in human behaviour, and so we apply behavioural and motivational science to all our thinking. Understanding why people act the way they do, is the start of a journey to developing products and services that consumers willingly choose first time, every time.
Meet our team
Originally founded in New York City, Think Seven together with its founder Sarah Evans have navigated their own journey, from 'the big apple' back to the UK, where the businesses may be different but the challenges facing them are not.
Today, Sarah provides strategic consultancy and fractional leadership, supported by the team below, as well as working as an associate consultant on larger projects with select agency partners.
LEAD STRATEGIST & FOUNDER
Sarah Evans
Sarah brings 25 years of commercially successful senior experience in CPG, FMCG, B2B and Professional Services sectors spanning the UK, Europe and the United States.
Having worked in organisations large and small, as well as with clients of varying scale, she has experience with budgets and teams of all sizes, and as such can, not only adapt the big-league principles to little league execution, but also bring the nimble flexibility of small business to big business situations.
MARKET RESEARCH ASSOCIATE
Neil Grantham
An true Insight Industry veteran, Neil is the MD of WDG Research where he offers the latest techniques in unveiling insight that brings you closer to your customer
SUSTAINABILITY & ENERGY ASSOCIATE
Scott Armstrong
With over 30 years of experience in the UK energy and sustainability market, Scott brings a wealth of experience and expertise to our clients. He is an ESOS Lead Assessor, former Chairman and Fellow of the Energy Managers Association, former Chief Operating Officer at Planet Mark, and now Founder of his own consulting practice Cogent Action Ltd.
OUR GUIDING BELIEF
Human behaviour drives commercial performance
We start by understanding the human behaviours affecting your commercial performance, this helps us identify which are the best levers to affect short-, medium- and long-term improvements in volume, revenue and profitability.
Rational Drivers
Functional drivers such as relative price, customer salience, product availability and promotional activity all affect your business outcomes.
Emotional Drivers
Buying decisions can be swayed when customers develop a deeper affinity for your offering than the competition ~ perceptions drive outcomes.
OUR VALUES
Better business supports a brighter future
We work to support positive action inside you business, leading to a brighter future for all stakeholders.
Growth
Curiosity is at the root of all good invention. Which is why we apply a growth mindset to everything we do.
Impact
Everything we do has an outcome in mind. The insight we seek, the actions we take, the programs we design are all targeting a commercial goal.
Clarity
Focused action comes from clear thinking. We ruthlessly attack complexity to design step by step, strategic roadmaps with our clients.
Kindness
Because, why not?
Whatever the challenge, we work to build solutions that keep people, profit and planet in mind.
Partnership
We like working with our clients and partners, and always aim for long term mutually beneficial partnerships.
CLIENT TESTIMONIAL
“Thank you so much! Without your help we would never be in this position. We have been through it all in tremendous detail and we are now thankfully on a sound footing, ready to face whatever challenges lie ahead.”
Chris, Managing Director